If you haven’t heard about Mitch Joel’s new book yet, Six Pixels of Separation, check it out now.
When it comes to the way(s) in which your company is engaging with your audience, are YOU asking the right questions? Don’t get caught up in the tools. Make sure, first, that your message and objectives are crystal clear.
Agree?
I’ve been following his blog for a while, but haven’t read the book yet. I’ll have to get on that.